Job Description
A rapidly growing rapid prototyping lab specializing in creating innovative products in marketing technology, fintech, web applications, websites, and cryptocurrency is seeking a Social Media/Marketing Specialist.
The Social Media/Marketing Specialist will be responsible for planning and executing marketing campaigns to promote prototypes and products. The individual will work closely with product managers and multimedia teams, utilizing AI-driven marketing tools to generate buzz and engage users in a fast-paced development environment.
Responsibilities:
- Plan campaigns and analyze audience engagement using AI-driven marketing tools.
- Develop and manage social media strategies across platforms such as Twitter/X, LinkedIn, TikTok, and Discord.
- Create engaging content to showcase products and enhance brand awareness.
- Analyze campaign performance using AI-driven insights to optimize reach and impact.
- Engage with online communities, particularly in the tech and cryptocurrency spaces, to spark enthusiasm.
- Collaborate with multimedia teams to ensure content and visual assets are consistent.
Requirements:
- Familiarity with AI-driven marketing tools (e.g., content generation, audience analysis).
- 2+ years of social media or digital marketing experience with a track record of successful campaigns. New graduates with relevant experience using AI tools may also be considered.
- Proficiency in using social media platforms, analytics tools (e.g., Google Analytics), and content management systems.
- Excellent communication and problem-solving skills, with the ability to adapt to a fast-paced environment.
The role offers:
- The opportunity to work in a fast-paced, innovative environment.
- The chance to utilize AI-driven marketing tools.
- Collaboration with product managers and multimedia teams.