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Job Description
Cresta is seeking a Senior Manager of Technical Product Marketing to drive cross-platform go-to-market strategy with a focus on technical differentiation. This role involves collaborating with Product, Marketing, Sales, and CS teams to drive go-to-market success for the Cresta platform.
Responsibilities:
- Developing and refining positioning and messaging for Cresta’s technical platform.
- Creating sales and marketing collateral.
- Developing and overseeing Cresta’s technical buyer personas.
- Partnering across product, sales, and marketing to execute go-to-market strategies.
- Introducing platform and model related innovation to drive adoption and pipeline.
- Providing a data-driven point of view to influence future roadmap priorities.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, a related technical field or equivalent practical experience
- At least 7 years of product marketing experience, ideally for a SaaS or B2B business
- Experience managing cross-functional or cross-team projects
- Excellent communication skills and comfortable presenting in executive-level settings
- Excellent research skills and experience producing data-driven market analysis
- Deep domain knowledge of large language models and applications of AI in the enterprise
- Experience marketing to technical audiences
Cresta offers:
- Comprehensive medical, dental, and vision coverage.
- Flexible PTO.
- Paid parental leave.
- Retirement savings plan.
- Remote work setup budget.
- Monthly wellness and communication stipend.
- In-office meal program and commuter benefits for onsite employees.
- Equity
