Product Marketing Manager

Job Description

ConnectWise is seeking a Product Marketing Manager to develop and maintain go-to-market strategies. The Product Marketing Manager will primarily support ConnectWise's Data Protection and Cybersecurity businesses. This role involves partnership with cross-functional teams to develop effective messaging, obtain market intelligence, build sales enablement, and deliver compelling assets. The ideal candidate will be data-driven and detail-oriented, capable of managing multiple projects simultaneously.Responsibilities:

• Providing support to cross-functional teams.
• Designing, delivering, and executing marketing and communication strategies.
• Analyzing performance of marketing strategies and recommending improvements.
• Developing and executing growth strategies for underperforming products.
• Identifying customer needs and monitoring market trends.
• Communicating the value proposition of products.

Requirements:

• Experience in developing and executing marketing strategies.
• Strong analytical and data-driven skills.
• Ability to manage multiple projects.
• Knowledge of market research and competitive landscapes.
• Excellent communication and collaboration skills.

ConnectWise offers:

• Opportunity to work in a global leading software company.
• A community-driven culture.
• An inclusive and positive work environment.
• Opportunity to make a difference.