Technical Product Marketing Manager - Cloud Infrastructure at Canonical

Canonical is seeking a Technical Product Marketing Manager to drive the go-to-market strategy for its global infrastructure portfolio. The role involves collaborating with product managers, engineering teams, and security experts to understand the technical aspects of Canonical's offerings and translate them into compelling marketing content.

The Technical Product Marketing Manager will report to the Product Marketing Lead and be responsible for leading the development and execution of marketing strategies for Canonical's infrastructure products. This includes defining messaging, positioning, and content that resonates with both technical and non-technical audiences. Furthermore, the role requires a deep understanding of the competitive landscape and emerging trends, as well as the ability to translate technical product capabilities into clear, differentiated messaging.

Responsibilities:

• Lead the go-to-market strategy and execution for Canonical’s range of infrastructure products such as OpenStack, Kubernetes and MicroCloud, including messaging and positioning
• Track the competitive landscape and emerging trends to define product differentiation and value drivers
• Collaborate with engineering and product teams to understand product roadmaps, and customer use cases
• Translate technical product capabilities into clear, differentiated messaging for key personas
• Own campaign and content planning for the infrastructure portfolio
• Use data and insights to iterate on demand generation strategies and optimize conversion throughout the funnel
• Work with other teams to plan events, webinars and support messaging for paid and social media promotion

Requirements:

• Experience in a marketing function for enterprise IT products
• Passion for the cybersecurity industry and cybersecurity marketing
• Exceptional academic track record from both high school and university
• Confidence to respectfully speak up, exchange feedback, and share ideas without hesitation
• Track record of going above-and-beyond expectations to achieve outstanding results
• Passion for technology evidenced by personal projects and initiatives
• Professional written and spoken English with excellent presentation skills
• Excellent interpersonal skills, curiosity, flexibility, and accountability
• Thoughtfulness and self-motivation
• Result-oriented, with a personal drive to meet commitments
• Ability to travel internationally four times a year for company events

Canonical offers:

• Distributed work environment with twice-yearly team sprints in person
• Personal learning and development budget of USD 2,000 per year
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Maternity and paternity leave
• Team Member Assistance Program & Wellness Platform
• Opportunity to travel to new locations to meet colleagues
• Priority Pass and travel upgrades for long-haul company events