Product Marketing Manager

GumGum is seeking a Product Marketing Manager to drive commercial success through storytelling, strategic thinking, and data-driven analysis. This role involves collaborating with various teams, including Sales, Client Services, Operations, Product, and Marketing. GumGum is working on AI technology to serve captivating creative ads that drive consumer attention.

This role is global opportunity for someone passionate about strategic thinking, and driving commercial impact. The role will support go-to-market efforts across GumGum’s global product suite and plays a critical part in shaping how GumGum communicate its value to brands, agencies, publishers, and platforms around the world.

What this role involves:

• Building and executing go-to-market plans for new products and enhancements.
• Developing compelling messaging and positioning for products.
• Creating product-driven sales plays and internal product training programs.
• Delivering product and industry training to client-facing teams and partners.
• Supporting media and analyst relations efforts.
• Monitoring industry and competitive landscapes.

Requirements:

• BA/BS degree required.
• 2-3 years of experience in product marketing or equivalent.
• Experience building and executing marketing and go-to-market plans and campaigns
• Demonstrates an ability to tell a compelling story with our products
• Digital Media Experience (worked at agency or DSP/SSP in past)

What GumGum offers:

• Competitive base pay.
• Employer-matched 401(k) retirement plan.
• Bonus, commission, or stock incentive program (depending on the role).