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Altera Digital Health is seeking a passionate Segment Marketer to support its strategic vision. The Segment Marketer will manage business unit marketing budgets, drive tactical marketing initiatives, and define KPIs to measure success. They will develop a deep understanding of the company's product offerings, analyze market statistics, and facilitate cross-functional go-to-market initiatives.
  • Oversee and manage business units marketing budget
  • Drive execution of tactical marketing initiatives and projects
  • Define key performance indicators (KPIs) to measure success
  • Develop a deep understanding of the company's product offerings
  • Perform comprehensive analysis and evaluation of key market statistics and customer needs
  • Facilitate cross-functional go-to-market initiatives
  • Provide data-driven recommendations to the portfolio team
  • Ability to think strategically and execute marketing plans on time and on budget
  • Curiosity and drive
  • Passion for developing and implementing marketing plans in a healthcare environment
  • Ability to thrive working in a target based, busy environment
  • Bachelor's degree preferred
  • Experience working in a similar healthcare technology environment is preferred
  • Excellent communication and presentation skills, both oral and written
  • Opportunity to shape the future of healthcare
  • Work in a fast-paced environment
  • Make a meaningful impact
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Altera Digital Health Inc. United States