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Job Description
Canonical, a leading open-source software provider, is seeking a Channel Marketing Director to spearhead its Go-To-Market strategy across its partner ecosystem. This role involves leading a team of marketing managers and collaborating closely with partners to establish Canonical as their trusted open-source solutions provider. The Channel Marketing Director will be responsible for maximizing the ROI of campaigns supporting partner motions.
The role involves:
- Building a marketing strategy to drive pipeline growth and revenue through key partners.
- Executing partner campaigns across the funnel, from recruitment to demand generation.
- Engaging and elevating the partner community through exceptional content.
- Crafting bespoke plans and joint value propositions.
- Managing Marketing Development Funds (MDF).
- Driving the adoption of advanced analytics and reporting tools.
- Mentoring and developing a diverse team of partner marketers.
Requirements:
- Strong understanding of the technology ecosystem (Silicon, IHV, ISV, ODM/OEMs, cloud service providers, channels).
- Demonstrated leadership in aligning diverse partners around Go-To-Market strategies.
- Proven track record of developing and executing successful co-marketing programs.
- Experience reporting on complex partner marketing activities and touchpoints.
- Outstanding communications skills in English.
Canonical offers:
- Distributed work environment with twice-yearly team sprints in person
- Personal learning and development budget of USD 2,000 per year
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Maternity and paternity leave
- Team Member Assistance Program & Wellness Platform
- Opportunity to travel to new locations to meet colleagues
- Priority Pass and travel upgrades for long-haul company events
