Job Description
Ketchum, a global communications consultancy, is seeking a Senior Vice President, Lifestyle to lead client relationships and drive business growth for a portfolio of lifestyle brands. This role requires a strategic leader with expertise in consumer lifestyle marketing, corporate communications, and executive positioning. The ideal candidate will have a passion for innovation and the ability to inspire teams to deliver culture-inspired work.
Responsibilities:
- Serve as the strategic leader for a portfolio of high-profile lifestyle brands.
- Own and cultivate senior-level client relationships.
- Serve as strategic contact for clients and demonstrate in-depth knowledge of clients’ businesses and industries.
- Lead executive positioning across a myriad of leaders at the client organization.
- Partner with media, influencer, and creative teams to develop multi-channel programs that amplify brand narratives.
- Drive business development, identifying new opportunities and leading strategic pitches.
- Maximize the agency’s network of resources to enhance client services.
- Take initiative in team management by solving problems proactively and mentoring through action.
- Actively listen in client conversations and train teams to do the same.
- Conduct daily ‘culture-mining’ to keep a pulse on audience trends, needs, and moments.
- Leverage these insights to craft compelling storytelling opportunities for clients.
- Maintain high energy while supporting team growth through training, mentorship, and development opportunities.
- Deliver clear, strategic, and persuasive presentations.
- Identify and troubleshoot client issues, mobilizing internal resources to develop effective solutions.
- Oversee budgets, billing, supplier invoicing, and scope of work.
- Enhance company presence through thought leadership.
- Attract, develop, and retain diverse talent while fostering an equitable, inclusive culture.
Requirements:
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field preferred.
- 12+ years of public relations, marketing, or communications experience, with a strong emphasis on agency leadership.
- Precision focus with an acute attention to detail, responsiveness, and ability to flex and provide counsel on your feet.
- Knowledge of the food industry and comfortable flexing between corporate and brand communications.
- Strong business acumen, with experience in growing and managing a portfolio of accounts.
- Exceptional leadership skills, with a passion for mentoring and growing high-performing teams.
- Excellent communication and presentation abilities, with the ability to inspire clients, teams, and stakeholders.
- Presence with clients, constituents, and partners that showcases your deep experience and abilities, as well as relationship-building abilities.
What Ketchum Offers:
- Hybrid Workplace: Three days a week in the office
- Robust benefits program, effective within 30 days of hire
- Paid maternity/paternity leave
- Family Forming Benefits
- Employee Recognition Program
- Generous paid time off includes vacation, wellness, and extended holiday schedule
- Various development opportunities to enhance personal and professional life
- Tuition reimbursement
- Monthly Cell Phone & Wi-Fi reimbursement