Product Marketing Manager

Job Description

VTS is seeking a Product Marketing Manager to develop go-to-market strategies and messaging to support their product portfolio. The Product Marketing Manager will gain a deep understanding of VTS's customers and strategic vision to drive go-to-market efforts. They will translate technical capabilities into customer benefits and strategically position VTS products within the market.

Reporting to the VP, Data & GTM Strategy, the Product Marketing Manager will become an expert in the market, buyers, and their decision-making processes, sharing this knowledge with the sales and marketing teams. They will also lead strategic efforts for new product launches and support go-to-market initiatives for existing and new markets.

What this role involves:

• Collaborating with cross-functional teams to develop go-to-market strategies.
• Identifying market and customer needs.
• Developing product positioning and messaging.
• Creating product collateral.
• Partnering with sales enablement teams.
• Supporting product launches.
• Developing data-driven GTM strategies.
• Supporting sales enablement initiatives.

Requirements:

• Experience in early-stage startups.
• Cross-functional team management skills.
• Strong writing and communication skills.
• Ability to synthesize complex information.
• Strong organizational and project management skills.
• Comfortable wearing multiple hats.
• Bonus: Experience in Proptech, Commercial Real Estate (CRE).

What VTS offers:

• Competitive compensation and health benefits.
• Pre-tax commuter benefits and a 401(k) plan.
• Quarterly happy hours and wellness events.
• Education stipend.
• Equity packages.
• Flexible PTO policy and generous family leave program.