Senior Marketing Specialist

Job Description

Mirakl is seeking a Senior Marketing Specialist to support the development of multi-channel campaigns that drive engagement, lead generation, and revenue growth. The ideal candidate will have experience with B2B marketing across channels and exposure to account-based marketing strategies. This role reports to the Manager of Demand Generation.Mirakl is looking for someone to:

• Assist in the creation of lead generation campaigns
• Execute marketing programs, including email nurture campaigns, webinars, and digital events
• Write marketing communications and demand generation materials
• Support campaign setup and operations in Hubspot, Salesforce, & 6Sense
• Support campaign material creation in Canva
• Support launch and distribution of new content marketing assets
• Track and analyze the effectiveness of marketing campaigns
• Help manage vendor relationships and projects

Mirakl requires candidates to have:

• A Bachelor’s Degree in marketing, communications, or related field
• 3+ years of relevant work experience in programs or digital marketing
• Proven success in programs and project management
• Ability to work in a fast-paced environment
• Demonstrated ability to organize, prioritize, and multitask
• Detail-oriented with initiative to improve processes
• Working knowledge of marketing automation, CRM, and advertising platforms
• Experience with marketing reporting
• Ability to travel when necessary; Periodic international travel required (Paris)

Mirakl offers:

• A hybrid work environment at their Boston, MA office
• The opportunity to work for a global leader in platform business innovation
• The chance to contribute to a hyper-growth company