Job Description
dbt Labs is seeking a Senior Campaign Specialist to join their Demand Generation team. This role is responsible for the development, execution, and optimization of strategic global campaigns across diverse markets. The Senior Campaign Specialist will collaborate with various teams, including Product, Sales, and Customer Success, to ensure seamless campaign integration throughout the customer lifecycle.
The ideal candidate will be results-oriented, adaptable, and an inspirational team player with strong organizational and technical skills. They should be experienced with CRM systems, marketing automation platforms, and BI tools.
Responsibilities include:
- Orchestrating global campaigns from end to end, aligning with business objectives.
- Driving cross-functional collaboration with Product, Sales, and Customer Success teams.
- Optimizing campaign performance through analytics to increase engagement and reduce acquisition costs.
- Developing impactful content in collaboration with Marketing Communications to empower Sales teams.
Requirements:
- 5+ years of experience executing successful marketing campaigns.
- Project management skills and a proactive attitude.
- Experience with CRM systems (e.g., Salesforce), marketing automation platforms (e.g., HubSpot), and BI tools (e.g., Looker).
dbt Labs offers:
- Unlimited vacation
- 401k w/3% guaranteed contribution
- Excellent healthcare
- Paid Parental Leave
- Wellness stipend
- Home office stipend