Inbank is seeking a Head of Brand & Marketing to lead group marketing initiatives. This role will shape how the company grows, communicates, and positions itself across all markets. Group Marketing is responsible for developing and executing a cohesive marketing strategy that supports business growth, strengthens brand positioning, and drives performance.
Role Involves:
Defining and executing the group-wide marketing strategy.
Establishing clear marketing objectives and tracking performance.
Owning the product marketing strategy.
Strengthening Inbank’s brand positioning.
Driving strategic marketing initiatives for product-led growth.
Managing relationships with creative and media agencies.
Serving as the main marketing contact for product, technology, and company-wide initiatives.
Requirements:
5+ years of experience in marketing, brand management, or a related field.
Background in product marketing, ideally in a technology or platform-driven company.
A strategic mindset with a hands-on attitude.
Proven experience managing cross-market initiatives and aligning stakeholders.
Ability to lead and influence in a fast-paced, entrepreneurial environment.
Excellent communication skills and a sharp eye for brand and storytelling.
Inbank Offers:
A competitive salary and benefits package.
Sports compensation or additional health insurance.
Inbank is a fintech company holding an EU banking license, focused on designing digital financial products that integrate financing and payments with shopping experiences. It operates with a team of over 440 professionals across multiple offices in Estonia, Latvia, Lithuania, Poland, and the Czech Republic. The company is dedicated to innovation, growth, customer satisfaction and improvement of quality of life of their customers.