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Data Analyst

Data Analyst at RAPP, London. Python, SQL, and data visualization skills.
RAPP
On-Site
United Kingdom
Undisclosed salary
Job Description
RAPP, a global precision marketing agency, is seeking a Data Analyst to join their Marketing Sciences team in London. The Marketing Sciences team bridges the gap between creativity, data, and tech to provide deep insights and drive data-driven decisions for clients. This role focuses on ensuring the voice of the customer and CFO are represented with hard evidence, supporting exceptional customer experiences using data, and improving performance against client objectives.

The role involves:
  • Delivering projects within set deadlines, utilizing strong analytical capabilities.
  • Efficiently delivering robust analytics with guidance from the team using Python and SQL.
  • Uncovering key insights across channels and creating self-service dashboards using web and social analytics tools (GA / Adobe / Brandwatch / Sprinklr) and data visualization tools (Power BI / Tableau / Looker / etc).
  • Sharing findings with senior team members to shape for articulation to clients.
  • Supporting the answering of strategic questions using data and forging an understanding of how to deliver personalization at scale.

Requirements:
  • Bachelor’s Degree in a quantitative subject (Statistics, Mathematics, Economics) or Social Sciences, with heavy emphasis on quantitative methods; Master’s degree or PHD is a plus. Degree will not be required with appropriate work experience.
  • 1 – 2 years of relevant experience in marketing analytics, customer experience insights, performance optimization, ideally in a marketing agency or management consulting practice.
  • Core analytical languages and software (Excel, SQL, Python, Alteryx).
  • Statistics.
  • Data Visualization tools (Power BI / Tableau / Looker / etc).
  • Web and Social Analytics (GA / Adobe / Brandwatch / Sprinklr).
  • Value engineering / Business casing.
  • Performance Measurement and Measurement Frameworks.
  • Data Protection / GDPR.
  • Customer journey analysis and planning.
  • Brief planning and writing.
  • Progressive data capture.
  • Segmentation and Modelling.
  • Martech design and ecosystem tracking (tagging and taxonomy).
  • Developing knowledge of experimental / multivariate test design techniques.
  • Growing knowledge of 1st, 2nd and 3rd party data.

RAPP offers:
  • Mentorship to understand how to become a manager.
  • Opportunity to understand clients’ objectives, their business and KPIs.
  • Collaboration in a results-driven, test, learn and optimization culture.
  • Opportunity to participate in thought pieces / case studies / award entries.
  • Focus on constant evolution and development of core analytical skills.
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