Campaign Decisioning Specialist

Job Description

RAPP Chicago is seeking a Campaign Decisioning Specialist to join its Technology team. RAPP is a precision marketing agency that leverages data, creativity, and technology to foster client growth. The agency values individuality and inclusivity, emphasizing personal well-being in the workplace.

The Campaign Decisioning Specialist will be responsible for designing and implementing decisioning solutions that drive personalized experiences and optimize customer engagement. This role involves working closely with business stakeholders, data scientists, and IT teams to understand requirements and translate them into effective decisioning strategies.

Responsibilities:

• Develop and implement decision strategies using Pega Decisioning Hub.
• Analyze and interpret product requirements to develop decisioning strategies.
• Create cross-channel decisioning strategies for consistent customer experiences.
• Utilize Pega’s AI and machine learning capabilities.
• Leverage NBA Designer to design Next-Best-Action strategies.
• Monitor decisioning strategies and make data-driven adjustments.
• Create documentation and provide training to business users.

Requirements:

• 2-3 years of experience in Pega decisioning.
• Bachelor’s degree in Computer Science, Information Technology, or a related field.
• Pega Certified Decisioning Consultant (PCDC) certification.
• 2+ years cross-channel marketing campaign development experience.
• Proficiency in Pega Decisioning Hub and related tools.

RAPP offers:

• Health/vision/dental insurance
• 401(k)
• Stock options
• Flexible Spending Accounts
• Vacation, sick, and personal days
• Paid parental leave and disability benefits