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Job Description
Thumbtack is seeking a Senior Marketing Manager, SEO and CRO to drive the performance and growth of their website. This role involves overseeing organic search strategy, managing website health, and leading cross-functional SEO initiatives. The Senior Manager will shape Thumbtack's long-term SEO strategy, ensuring alignment across product, engineering, content, and marketing teams.
What this role involves:
- Developing and executing SEO and AIO growth strategies.
- Optimizing web experience and discoverability.
- Leading overall website health initiatives.
- Collaborating with cross-functional teams.
- Analyzing performance and providing insights.
- Driving content and marketing integration.
Requirements:
- 7+ years of experience managing large-scale dual sided marketplace websites.
- Strong technical SEO skills.
- Ability to drive cross-functional initiatives.
- Proficiency in SEO analytics tools.
- Experience leading SEO projects in an agile environment.
- CRO Expertise & Experimentation.
- Data-Driven Decision Making.
- Excellent communication and stakeholder management skills.
