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Job Description
Intercom is seeking a Senior Manager, Product Storyteller to lead and evolve the product narrative across its website. This role is pivotal in ensuring the website serves as a compelling and high-performing showcase for Intercom's AI customer service solutions. The Senior Manager will oversee the strategy, execution, and continuous optimization of product storytelling on the web, managing a team and collaborating with various teams.

Role involves:
  • Owning and driving the product story across Intercom’s website.
  • Overseeing and leading a team of two, providing strategic direction and mentorship.
  • Developing and implementing a scalable web content strategy.
  • Defining messaging for new features and updates.
  • Partnering with product marketing, growth, design, and engineering teams.
  • Using data and experimentation to refine messaging and page performance.
  • Championing a best-in-class web experience.
  • Driving alignment across teams for messaging consistency.

Requirements:
  • 7-10+ years of experience in product marketing, web content strategy, or digital storytelling in B2B SaaS.
  • Outstanding writing and storytelling skills.
  • Proven leadership experience in managing and growing a team.
  • Deep expertise in web strategy, content, and conversion optimization.
  • Strong understanding of AI and customer service technologies.
  • Exceptional communication skills.
  • Data-driven mindset with experience in analytics and A/B testing.
  • Experience leading cross-functional projects.
  • Ability to balance strategic thinking with hands-on execution.
  • High attention to detail.

Role offers:
  • Competitive salary and equity in a fast-growing start-up
  • Lunch every weekday, plus a variety of snack foods and a fully stocked kitchen
  • Regular compensation reviews
  • Pension scheme & match up to 4%
  • Life assurance, as well as comprehensive health and dental insurance
  • Flexible paid time off policy
  • Paid maternity leave, as well as 6 weeks paternity leave for fathers
  • Cycle-to-Work Scheme
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