Vice President of Product Marketing

Job Description

Showpad is seeking a Vice President of Product Marketing to lead the global product marketing function. This role requires a blend of strategic vision and hands-on execution, focusing on translating the product roadmap into compelling, customer-centered value propositions.

The Vice President of Product Marketing will play a critical role in positioning Showpad’s eOS as the essential solution for transforming revenue team performance. They will lead go-to-market strategy, analyst relations, and team development.

Role Involves:

• Leading marketing strategy for Showpad’s eOS.
• Crafting value propositions that highlight real-world impact.
• Partnering with product leadership to shape the long-term eOS vision.
• Translating the roadmap into clear, benefit-driven messaging.
• Identifying emerging market opportunities and guide product evolution.
• Delivering market insights and feedback to influence roadmap decisions.
• Leading GTM strategy for launches.
• Collaborating with sales and CS to drive adoption and retention.
• Owning analyst relations to boost visibility.
• Building and leading a high-performing team.

Requirements:

• 10+ years of experience in product marketing in the tech industry.
• Expertise in creating and executing successful product marketing strategies.
• Proven leadership skills with experience in team development and mentorship.
• Strong collaboration skills with the ability to influence cross-functional teams.
• Experience in analyst relations and positioning companies as industry leaders.
• Deep understanding of storytelling and narrative development.

Showpad offers:

• A flexible, trusting, and supportive culture.
• Opportunities for personal development and professional growth.
• Paid parental leave and holidays.
• Paid time off to volunteer at non-profit organizations.