Job Description
Critical Mass is seeking a Senior Media Planner to lead and execute interactive marketing strategies for clients. This role involves planning, trafficking, and optimizing campaigns across various digital channels, including paid search, display, video, and mobile.He/She will be the main point of contact for clients, ensuring campaign success through planning, execution, and reporting. The Senior Media Planner will collaborate with internal teams, external partners, and investment teams.
- Launching and managing media campaigns
- Serving as the main point of contact for clients
- Facilitating media and social campaign execution
- Supporting in status meetings and managing email communication
- Managing the development and delivery of client analytics and ROI reports
- 3-4 years of agency experience in media planning
- Experience working across multiple media channels
- Proven experience in campaign development
- Knowledge of audience tools like MRA and Nielsen
- Expertise with DoubleClick DCM, Google Ad products, and AdWords
- Proficiency in MS Office, specifically Excel and PowerPoint
- Strong interpersonal, written, and verbal communication skills
- Global maternity and parental leave
- Competitive benefits packages
- Vacation, compassionate leave, sick/personal days
- Six free therapy sessions through Therify
- Hybrid work options
- Summer Fridays (off at 3:00 PM local time every Friday)
- Funding towards internal learning and development
- Enterprise-wide employee discounts