Chief Marketing Officer

Job Description

EarnIn is seeking a Chief Marketing Officer (CMO) to join their Executive Leadership Team. The CMO will play a pivotal role in shaping EarnIn's marketing vision, leading transformative growth initiatives, and scaling customer acquisition efforts. This role requires a strategic thinker who contributes to high-level decision-making and drives collaboration across the organization. The CMO will report directly to the CEO, leading and empowering the marketing organization to deliver on EarnIn’s vision and ambitious growth objectives.Role involves:

• Strengthening EarnIn’s market position
• Leading a comprehensive marketing roadmap
• Leading product launch initiatives
• Developing and implementing grassroots marketing efforts
• Creating personalized, targeted campaigns
• Building and mentoring a high-performing marketing team
• Collaborating with Executive Leadership

Requirements:

• 10+ years of progressive marketing leadership experience
• Demonstrated success in crafting unique product positioning
• Proven experience in scaling and optimizing marketing channels
• Expertise in designing and implementing scalable product marketing processes
• Strong analytical skills with a deep understanding of data analytics
• Demonstrated ability to collaborate with product teams
• A hands-on leader with the ability to build, inspire, and mentor teams
• Exceptional communication and presentation skills
• Strong customer empathy and a commitment to aligning marketing strategies with the company’s mission and values

Role offers:

• Opportunity to shape the future of the brand and customer relationships
• Equity
• Benefits