Go-to-Market Strategy Manager

Job Description

YipitData is seeking a Go-to-Market Strategy Manager to enhance its outbound efforts for SpendHound. This role involves crafting impactful, multi-channel strategies to triple the SDR team's effectiveness. The ideal candidate will have experience in outbound, a knack for creating engaging messaging, and a passion for collaborating with sales and marketing teams.About SpendHound: SpendHound is a free software renewal management platform by YipitData, offering companies a single source of truth for renewal information, including contract values, renewal dates, and expert advice.Role Involves:

• Building and launching multi-channel outbound plays.
• Creating short, impactful outbound messaging.
• Collaborating with SDRs and Sales to refine strategies.
• Partnering with Sales, Marketing, and Ops for system coordination.
• Integrating AI tools and automation for personalized scaling.
• Tracking and optimizing campaign performance.

Requirements:

• 3-5 years of experience in GTM, including time as an SDR.
• Proficiency in writing outbound messaging and building plays.
• Understanding of modern outbound tools and tactics.
• Ability to translate strategy into action.
• Creativity, agility, and a passion for testing and learning.

What YipitData Offers:

• Competitive salary, bonus, and equity.
• Comprehensive benefits and perks.
• Vacation time and parental leave.
• Team events and learning reimbursement.
• Growth opportunities based on impact.