Job Description
TaxBit, founded in 2018, is seeking a Digital Marketing Manager to scale planning, executing, and optimizing strategic omnichannel programs to drive demand and grow revenue. The role requires a blend of strategic thinking and hands-on execution, working cross-functionally with sales, product, content, and revenue operation teams.TaxBit is looking for someone excited to experiment, iterate quickly, and partner cross-functionally to evolve how TaxBit brings its value proposition to market through compelling digital experiences that engage prospects and generate pipeline.
Role Involves: - Managing performance across digital channels (paid search, paid social, SEO, webinars/events, and email nurture)
- Launching and managing strategic programmatic and paid campaigns
- Developing and executing account-based marketing (ABM) initiatives
- Supporting strategic website management, including CRO Optimization, Landing Page creation, and A/B testing
- Supporting SEO efforts through technical and content-driven strategies
- Building and scaling email nurture, reactivation, and lifecycle campaigns in HubSpot
- Collaborating with sales and revenue operations to ensure marketing programs align with ICPs, personas, and funnel stages
- Supporting enterprise marketing, partner, events, and sales teams to execute programs and campaigns as necessary
- Staying current on digital marketing trends, tools, and best practices
Requirements: - 5+ years of experience in digital marketing or growth marketing, ideally within a high-growth B2B SaaS company
- Proficient in full-stack marketing, including strategy development, implementation, and analysis across multiple channels
- Proven experience running, optimizing, and scaling paid media campaigns (LinkedIn, Google Ads, etc.)
- Experience with marketing automation and CRM systems (Hubspot preferred)
- Strong analytical skills and ability to drive successful tactics & strategy from a range of data sources
- Strong understanding of SEO best practices and conversion rate optimization (CRO)
- Hands-on experience managing website content (WordPress & Unbounce experience is a bonus)
- Ability to work cross-functionally, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment
What TaxBit Offers: - Competitive cash compensation (based on experience)
- Equity (RSUs)
- Competitive benefits package
- A modern 401(k) plan that includes access to crypto, financial wellness benefits, low fees and more
- Hybrid working model: 3 days in-office, 2 days WFH/flexible
- Monday team lunches, snacks and drinks
- Discretionary Time Off
- Paid parental leave
- Fertility Benefit
- Autonomous work and flexibility in how work is performed