Digital Marketing Manager

Job Description

TaxBit, founded in 2018, is seeking a Digital Marketing Manager to scale planning, executing, and optimizing strategic omnichannel programs to drive demand and grow revenue. The ideal candidate will blend strategic thinking with hands-on execution and will work cross-functionally with sales, product, content, and revenue operation teams.TaxBit is looking for someone excited to experiment, iterate quickly, and partner cross-functionally with content, sales, product marketing, and revenue operations. The Digital Marketing Manager will help evolve how TaxBit brings its value proposition to market through compelling digital experiences that engage prospects and generate pipeline.Role Involves:

• Managing performance across digital channels (paid search, paid social, SEO, webinars/events, and email nurture), driving pipeline and revenue growth
• Launching and managing strategic programmatic and paid campaigns
• Developing and executing account-based marketing (ABM) initiatives targeting key enterprise customers
• Supporting strategic website management work, including CRO Optimization, Landing Page creation, and A/B testing
• Supporting SEO efforts through both technical and content-driven strategies, including owning an LLM-focused SEO strategy
• Building and scaling email nurture, reactivation, and lifecycle campaigns in HubSpot
• Collaborating with sales and revenue operations to ensure marketing programs align with ICPs, personas, and funnel stages
• Helping support enterprise marketing, partner, events, and sales teams to execute programs and campaigns as necessary
• Staying current on digital marketing trends, tools, and best practices, bringing innovative ideas to the table

Requirements:

• 5+ years of experience in digital marketing or growth marketing, ideally within a high-growth B2B SaaS company
• Proficient in full-stack marketing, including strategy development, implementation, and analysis across multiple channels
• Proven experience running, optimizing, and scaling paid media campaigns (LinkedIn, Google Ads, etc.)
• Experience with marketing automation and CRM systems (Hubspot preferred)
• Strong analytical skills and ability to drive successful tactics & strategy from a range of data sources
• Strong understanding of SEO best practices and conversion rate optimization (CRO)
• Hands-on experience managing website content (WordPress & Unbounce experience is a bonus)
• Ability to work cross-functionally, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment

What TaxBit Offers:

• Competitive cash compensation (based on experience)
• Equity (RSUs)
• Competitive benefits package
• A modern 401(k) plan that includes access to crypto, financial wellness benefits, low fees and more
• Hybrid working model: 3 days in-office, 2 days WFH/flexible
• Monday team lunches, snacks and drinks
• Discretionary Time Off - enjoy the flexibility to rest, refuel, and recharge
• Paid parental leave to bond with your child
• Fertility Benefit
• Autonomous work and flexibility in how work is performed