Job Description
OpenTable is seeking a Manager of Marketing Analytics to join their team in Toronto. This role will report to the Senior Manager, Marketing Analytics, and will focus on marketing analytics for the North America markets. The ideal candidate will have experience in defining marketing strategies, building data flows, defining new metrics, owning marketing reporting, and manipulating large datasets to identify trends and provide recommendations on marketing strategies.
The role involves:
- Collaborating with marketing leads to deliver insights and recommendations.
- Owning marketing data flows and reporting.
- Supporting and evaluating marketing campaigns through advanced analytics.
- Evaluating and outlining new marketing initiatives and opportunities through data.
- Preparing and presenting data analyses for audiences across the organization.
- Collecting feedback and handling inbound ad hoc requests from the Marketing team.
- Improving marketing data flow and metric definition.
The ideal candidate should have:
- 5+ years of experience in analytics or marketing analytics, with at least 2 years in a leadership role.
- Experience with Snowflake or any other relational database.
- Strong SQL skills and experience with ETL processes.
- Experience with visualization tools such as Tableau, Superset, or Power BI.
- Advanced Excel skills, including proficiency with pivot tables and VLOOKUP.
- Experience with Python/R is a plus.
- Operational experience in measuring and improving efficiency, utilization, and scale initiatives.
- Strong verbal and written communication skills.
- Excellent analytical and reporting capabilities, problem-solving, negotiation, task and project coordination, and organization skills.
OpenTable offers:
- Paid Time Off - 20 days a year
- Birthday/celebration PTO - 1 day
- Annual company weeks off
- Flexible sick time off
- Paid volunteer time
- Parental Leave Benefits
- Dental & Vision Insurance
- Life & Disability Insurance
- Group RRSP and DPSP
- Major Medical Insurance (dependent care options)