Power Digital is seeking a Reporting Analyst to join their team. The company is a tech-enabled growth firm focused on marketing, consulting, and data intelligence. The Reporting Analyst will be responsible for creating and maintaining reports, conducting data analysis, and communicating insights to clients.
Responsibilities:
Build and maintain automated reports for eComm, B2B, and B2C.
Access and analyze data from marketing platforms (Meta, Google Ads, Google Analytics, etc.).
Create and update weekly, monthly, and quarterly performance decks.
Conduct deep dive analyses to uncover optimization opportunities.
Transform complex data into clear visualizations.
Utilize Google Sheets and other tools for data manipulation and analysis.
Simplify and present findings, connecting data to business outcomes.
Employ AI technologies to enhance reporting capabilities.
Utilize and leverage Power Digital's Nova ecosystem.
Requirements:
Bachelor's degree in Marketing, Business Administration, Analytics, or a related field.
2+ years of experience in marketing analytics or digital marketing.
Strong understanding of digital marketing metrics and campaign structures.
Familiarity with major digital marketing platforms (Meta, Google Ads, Google Analytics, etc.).
Advanced Excel/Google Sheets skills.
Experience with data visualization tools (Looker, Tableau, PowerBI, or Google Data Studio).
Understanding of statistical concepts.
Experience creating performance presentations.
Ability to work independently and as part of a team.
Strong attention to detail and analytical thinking.
Power Digital is a tech-enabled growth firm specializing in marketing, consulting, and data intelligence. The company drives revenue and brand recognition for clients globally using a full-service approach encompassing SEO, content marketing, paid & social media, programmatic advertising, public relations, influencer marketing, email, conversion rate optimization, retail marketing, and creative services. Its proprietary technology, nova, analyzes first-party data to optimize marketing investments. Power Digital employs a team of marketers, creatives, analysts, and technologists focused on data-driven strategies and innovation.