Senior Analyst Relations Manager

Job Description

Anaplan is seeking a Senior Analyst Relations (AR) Manager to support and execute Anaplan’s AR strategy. This role will report to the Senior Director of Brand, Analyst, and Public Relations. The Sr. AR Manager will act as a central figure in stewarding and amplifying Anaplan’s brand and product reputation across various channels and stakeholders.Responsibilities:

• Support Anaplan’s comprehensive analyst relations program across multiple domains.
• Co-own the relationship with agency SpotlightAR.
• Work with analysts to understand their research agendas.
• Collaborate with various teams across the company to achieve mutual business objectives.
• Relay analyst perspectives and advice to inform strategic decision-making.
• Initiate and manage analyst engagement at events.
• Own and orchestrate the Industry Analyst content launch experience and communication programming.
• Originate, edit, curate, and help shape multi-channel communication strategies.
• Help manage commissioned analyst firm content and analyst report reprint investments.
• Create easy-to-understand messaging and positioning frameworks.
• Support product solution marketing and sales enablement plans.
• Support the broader team to evangelize our solutions at conferences, and tradeshows, to analysts and customers.

Requirements:

• 5+ years in B2B SaaS or technology focused on analyst relations, PR, corporate communications, B2B product marketing or competitive intelligence.
• Strong track record of storytelling.
• Experience managing AR and/or digital marketing agencies.
• Demonstrated project / program management, strong collaborative and cross-organizational relationship skills.
• Proven capability to influence senior executives and stakeholders with messaging and content.
• A high-energy, strategic, creative, team player with integrity, intelligence, and judgment.
• Ability to manage multiple priorities and bias-for-action with exemplary results.
• Excellent written and verbal communication skills.
• Ability to travel 10%.

Anaplan offers:

• A chance to build your career in a place that thrives on diversity, equity, inclusion, and belonging.