Job Description
Memac Ogilvy is seeking a talented Arabic Copywriter to join its creative team in Beirut. The Copywriter will be responsible for generating original copy ideas that grab the attention of the target audience, creating campaigns that have an instant, positive impact on the consumer to promote the product or brand being advertised. They will work closely with Art Directors and have input to the visual elements as well.Role involves:
- Generating original copy ideas from a brief.
- Liaising with clients and interpreting their briefs.
- Developing creative ideas and concepts, often in partnership with the art director.
- Presenting ideas to colleagues and clients.
- Writing clear, persuasive, original copy.
- Updating digital media with snappy, timely content.
- Proofreading copy to check spelling and grammar.
- Amending, revising or redeveloping adverts or campaigns in response to feedback.
- Overseeing campaigns through the production stage to completion.
Requirements:
- Remain up to date with new ideas, techniques and styles.
- Actively seek inspiration from the external environment.
- Understand and appreciate nature and value their client’s brand.
- Familiarize themselves with the product and competitor activities in the market.
Ogilvy will provide:
- Tools to succeed.
- Autonomy to seek out new paths.
- Support from expert colleagues.
- Opportunities to do work to be proud of.