Manager (w/m/d) Programmatic Display & Social Advertising

Job Description

IONOS is seeking a Manager (w/m/d) for Programmatic Display & Social Advertising to join their Brand Media Team in Berlin or Karlsruhe. IONOS is the leading European provider of cloud infrastructure, cloud services, and hosting services. The company values open work structures, a casual atmosphere, and flat hierarchies. IONOS is looking for a team member who is passionate about online marketing and has a keen eye for detail, with a strong understanding of tracking and attribution across various online marketing platforms.

The role involves:

• Steering and optimizing relevant KPIs (Brand Awareness, Brand visits, Orders) of national and international brand media campaigns with a focus on the German market.
• Orchestrating the media mix based on platforms such as Google Ads, DV360, Campaign Manager, YouTube, META, TikTok, and LinkedIn.
• Responsibility for tracking and attribution from an online marketing perspective to measure and optimize the effectiveness of campaigns.
• Preparing potential, creative, and performance analyses to evaluate and improve the effectiveness of campaigns.
• Creating performance reports as well as their evaluation and presentation to make the results of campaigns transparent and to discuss them.

Requirements:

• A degree in marketing, business administration, economics, (business) informatics, or a comparable field.
• At least two years of relevant professional experience in online marketing, preferably in paid advertising.
• High expertise in platforms such as Google Display Network (GDN), Display & Video 360, YouTube, Meta, TikTok, Spotify, and LinkedIn.
• Proficient in using office applications (Google Workspace / Microsoft).
• Structured and independent work style with strong analytical skills.
• A communicative team player.
• Fluent in German and English, with additional language skills being a plus.

IONOS offers:

• Steep career opportunities in an international environment.
• Active participation in the digitalization in Europe and the USA.
• Pleasant working atmosphere and a casual culture with flat hierarchies.
• New offices with a roof terrace, employee events, free fruit and drinks.
• A dynamic team with friendly, highly qualified colleagues from all over the world.
• Seamless onboarding, coaching, and an open ear for your questions.
• Flexible working hours, above-average remuneration and two flexible days of home office per week.