Marketing Manager

Job Description

Optimove is seeking a Marketing Manager to lead and execute high-impact marketing strategies for Adact. Adact redefines how brands engage their customers by seamlessly integrating AI-orchestrated gamification into marketing strategies. This is a hands-on role ideal for a dynamic marketer who thrives in fast-paced, startup-like environments. The Marketing Manager will work cross-functionally across content, digital, events, and product marketing to bring campaigns to life, champion the Adact brand, and fuel both customer acquisition and retention.Role involves:

• Leading campaign development from ideation to execution.
• Developing and overseeing content marketing initiatives.
• Collaborating with regional teams to tailor and execute campaigns.
• Analyzing campaign performance and optimizing strategies.
• Managing budgets effectively.
• Operating quickly and effectively, balancing multiple projects.

Requirements:

• 3–5 years of hands-on marketing experience in a startup environment.
• Proven experience owning campaigns end-to-end.
• Strong ability to make decisions independently.
• Native-level fluency in English.
• Agile & Collaborative skills.

Role offers:

• Opportunity to work in a fast-paced, startup-like environment.
• Chance to shape the future of customer experiences through gamified marketing.
• Hybrid work model.