Lead - Creative Strategy| Kulfi Collective

Job Description

Kulfi Collective is seeking a Lead - Creative Strategy to join their team in Mumbai. The ideal candidate will be passionate about shaping culture through talent, tech, and data, and building a strong company image for Kulfi's three core verticals: Supari Studios, Post Office, and Keeda Media. This role involves designing digital solutions for clients and presenting them with a creative and strategic mindset.

Role Involves:

• Crafting comprehensive campaign frameworks.
• Developing platform-specific strategies.
• Monitoring social platforms for trends and insights.
• Leading the shift to community-driven content strategies.
• Executing detailed strategic analyses.
• Ensuring strategic alignment across all accounts.
• Interacting with clients to present insights and strategies.

Requirements:

• 3-5 years of experience in a creative agency.
• Strong understanding of consumer behavior and cultural trends.
• Ability to conduct primary research and analyze data.
• Excellent problem-solving and communication skills.
• Basic understanding of social media and website analytics.
• Proactive approach to staying updated on the digital media landscape.
• Ability to work collaboratively and manage multiple tasks.

Kulfi Collective Offers:

• Opportunity to work on culturally relevant brand campaigns.
• A commitment to building an inclusive and diverse team.