Digital Channel Development Expert

Job Description

IONOS is seeking a Digital Channel Development Expert to identify, test, and expand its go-to-market channels in the US market. The ideal candidate will have a growth background in a hyper-scale business and experience in web productivity, hosting, domains, and cloud computing.

Role involves:

• Identifying, testing, and developing innovative digital marketing channels.
• Driving the development of new affiliate channels.
• Monitoring channel performance and refining strategies.
• Collaborating with internal teams.
• Drafting marketing narratives and overseeing the production of performance content.
• Providing updates to the senior leadership team.
• Hosting marketing standups and presenting on new customer acquisition performance.
• Maintaining relationships with channel partners.
• Researching market trends and competitor activities.
• Communicating campaign impacts and performance metrics.

Requirements:

• 7-10+ years of experience in digital marketing.
• Proven expertise in web productivity, hosting, domains, and cloud computing markets.
• Strong ability to work collaboratively with technical and creative teams.
• Experience in managing and scaling spend within social media marketing, UGC channels, and podcast platforms.
• Exceptional analytical skills.
• Excellent communication and interpersonal abilities.
• Proficiency in marketing tools and platforms.
• Ability to manage multiple initiatives in a fast-paced environment.
• Adept at using data to inform decisions.

Role offers:

• Opportunity to work with a leading European provider of cloud infrastructure, cloud services, and hosting services.
• A friendly working culture and flat hierarchies with a strong team spirit.
• An environment where work and fun are compatible.
• Opportunity to grow with IONOS.