Search Optimization Specialist

Job Description

Allied Global Marketing is seeking a Search Optimization Specialist to join its Technology team. The ideal candidate will combine expertise in Search Engine Optimization (SEO) and App Store Optimization (ASO) with strategic oversight of AI-driven workflows and tools. This role involves optimizing web and app ecosystems across a range of clients and industries.

The Search Optimization Specialist will lead technical SEO audits and implementations, drive ASO growth strategies, and actively integrate AI tools to scale and evolve optimization practices. They will translate complex SEO/ASO findings into actionable insights for client teams and stakeholders.

Role Involves:

• Leading and implementing technical SEO projects.
• Driving ASO strategies to improve visibility and conversion.
• Conducting keyword research and competitive analysis.
• Managing and optimizing AI-powered workflows for search optimization.
• Aligning SEO/ASO efforts with Paid Media and Earned Media strategies.

Requirements:

• 3–5 years of hands-on experience in technical SEO implementation and strategy.
• Proven expertise in schema markup, technical audits, and SEO analytics.
• Demonstrated experience in ASO strategy and execution.
• Practical experience with AI-driven SEO and ASO tools.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Comfortable working independently in a remote-first team.

Allied Global Marketing offers:

• Benefits including medical, dental, vision, and life insurance.
• 401k and Flexible PTO.
• 10 company paid holidays.