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Job Description

Krafton is seeking a Brand Manager to join Publishing Div. 2 in Seoul. The Brand Manager will be responsible for establishing brand strategies and guidelines for Subnautica 2, a new game project, and planning and executing marketing campaigns. Krafton is dedicated to identifying and publishing games worldwide that offer a uniquely enjoyable experience.

The role involves:

  • Establishing brand strategies for Subnautica 2 (vision, mission, key messages, positioning, etc.)
  • Creating and managing brand guidelines (Tone & Manner, Visual Identity, etc.)
  • Planning creative/content direction
  • Collaborating with internal teams and development studios to plan and execute marketing campaigns

Requirements include:

  • 3+ years of brand manager experience
  • Experience in establishing brand strategies and creating brand guidelines
  • Ability to plan and execute impactful tentpole marketing campaigns
  • Excellent sense and understanding of creativity and content
  • No restrictions on overseas travel

The role offers:

  • Opportunity to work on a new game project, Subnautica 2
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