Job Description
Krafton is seeking a Brand Manager to join Publishing Div. 2 in Seoul. The Brand Manager will be responsible for establishing brand strategies and guidelines for Subnautica 2, a new game project, and planning and executing marketing campaigns. Krafton is dedicated to identifying and publishing games worldwide that offer a uniquely enjoyable experience.
The role involves:
- Establishing brand strategies for Subnautica 2 (vision, mission, key messages, positioning, etc.)
- Creating and managing brand guidelines (Tone & Manner, Visual Identity, etc.)
- Planning creative/content direction
- Collaborating with internal teams and development studios to plan and execute marketing campaigns
Requirements include:
- 3+ years of brand manager experience
- Experience in establishing brand strategies and creating brand guidelines
- Ability to plan and execute impactful tentpole marketing campaigns
- Excellent sense and understanding of creativity and content
- No restrictions on overseas travel
The role offers:
- Opportunity to work on a new game project, Subnautica 2