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Senior Research Manager

Senior Research Manager at GWI, London, hybrid role.
GWI
Hybrid
On-Site
United Kingdom
Undisclosed salary
Job Description
GWI is seeking a Senior Research Manager to join their research team in London. This role involves working on brand and reputation projects with leading companies across various industries. The ideal candidate will possess a passion for understanding brands and brand strategy, with a strong understanding of how effective research can elevate client decision making. They should be able to work collaboratively with clients in all stages of the research process, from taking a brief and developing a proposal through to presenting the results. This is a hybrid role requiring one day per week in the office.

Role Involves:
  • Working on brand and reputation projects
  • Collaborating with clients in all stages of the research process
  • Taking a brief and developing a proposal
  • Presenting the results

Requirements:
  • Experience in quantitative market research, with a strong focus on brand tracking and strategic brand surveys
  • Knowledge and understanding of segmentation creation research
  • Client management and consultative partnership skills
  • Expertise in project management of multi-country brand studies
  • Ability to design and optimize brand health frameworks, brand funnels, and KPIs

GWI Offers:
  • 25 days annual leave
  • Health cash plan
  • 4% pension plan matching
  • Flexitime and early Friday finishes
  • Work-from-anywhere options
  • Carer days and enhanced parental leave
  • Accredited learning programs
  • Commitment to mental and physical health
  • Reward and recognition programs
  • Career development opportunities
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