Channel Marketing Specialist

Job Description

Fortra is seeking a Channel Marketing Specialist to support the execution of channel marketing strategies. The ideal candidate will be a dynamic individual who excels in channel event logistics and analysis of key marketing initiatives with channel partners. This role involves event planning, content creation, lead management, and ensuring smooth communication across various marketing channels. The Channel Marketing Specialist will collaborate closely with Channel Account Managers, Growth Marketing, and Product Marketing.

What This Role Involves:
• Assisting in the coordination and execution of in-person events.
• Managing the logistics of virtual webinars.
• Aiding channel partners with marketing materials and campaign assets.
• Maintaining an up-to-date directory of events and partner activities.

Requirements:
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2-4 years of experience in marketing, event planning, or a related field, preferably in the technology industry.
• Experience planning and coordinating in-person events and virtual webinars.
• Strong organizational skills and attention to detail.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite.
• Basic understanding of digital marketing strategies.
• Ability to work independently and collaboratively.
• Strong problem-solving and troubleshooting skills.

What Fortra Offers:
• Competitive benefits and salaries.
• Personal and professional development opportunities.
• Flexibility.