Job Description
The company is seeking a Head of Growth & Marketing to lead marketing, sales, and business development efforts for its digital payment platform, which offers blockchain-powered cards. This role involves developing and executing go-to-market strategies, building a team, and fostering partnerships within the web3 ecosystem. The ideal candidate will drive brand awareness, user acquisition, and revenue growth through integrated strategies.Responsibilities include:
- Developing and implementing integrated strategies across marketing, sales, and business development.
- Setting up the foundation for product growth and partnerships.
- Designing and executing B2C sales strategies.
- Collaborating with the tech team for successful go-to-market execution.
- Analyzing market trends and the competitive landscape.
- Measuring and reporting on the effectiveness of strategies.
- Driving brand awareness and customer engagement.
Qualifications include:
- Bachelor’s degree in marketing, business, or a related field.
- 8+ years of experience in business management, go-to-market roles.
- Proven experience and strong knowledge in B2C sales and marketing strategy in the web3 industry.
- Strong leadership and team management skills.
- Excellent analytical skills.
- Exceptional communication and interpersonal skills.
- Experience with product launches and cross-functional project management.
- Ability to thrive in a fast-paced, innovative environment.
The role offers:
- Opportunity to build a team from scratch.
- Chance to work in a fast-paced, innovative environment.