Content Strategist

Job Description

Capfi Africa is seeking a Content Strategist for a client in the Banking/Insurance sector. The role is based in Casablanca, Morocco, with the possibility of remote work. The Content Strategist will be responsible for developing and implementing a content strategy aligned with marketing objectives.

The role involves:

• Developing an editorial strategy aligned with marketing objectives.
• Coordinating the creation of content (articles, infographics, videos, newsletters, etc.).
• Ensuring the consistency and SEO optimization of content.
• Analyzing content performance and adapting the strategy.
• Collaborating closely with SEO, social media, and marketing teams.

Requirements:

• 3+ years of experience in digital content strategy.
• Excellent writing skills in French.
• Mastery of editorial SEO principles.
• Strong organizational and planning skills.

The role offers:

• Opportunity to work in the Banking/Insurance sector.
• Possibility of remote work.