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Marketing Lead, Thailand

Marketing Lead for Nothing in Thailand, brand awareness, sales.
Nothing
On-Site
Thailand
Undisclosed salary
Job Description
Nothing, a UK-based company known for its innovative tech products, is seeking a Marketing Lead for its Thailand operations. The Marketing Lead will spearhead the company's efforts to resonate with a new generation, drive brand awareness, and integrate Nothing into pop culture. This role involves leading the Thailand marketing team, crafting social-first strategies, building influential partnerships, and amplifying the brand's story through earned media.

Responsibilities:
  • Ensuring brand consistency across Thailand.
  • Delivering impactful campaigns to increase awareness and build community.
  • Managing regional publicity, social media, and event marketing.
  • Co-owning business goals and working closely with leadership.
  • Managing the country's marketing budget.
  • Leading marketing initiatives, including influencer marketing, public relations, digital marketing, advertising, and offline activations.
  • Leading and mentoring the marketing team.
  • Aligning regional initiatives with global objectives.
  • Monitoring and reporting on the effectiveness of marketing campaigns.

Requirements:
  • Extensive marketing experience (8-10 years).
  • Previous leadership experience (3 years in a leadership role).
  • Good knowledge of local market trends and consumer behavior.
  • Demonstrated ownership capabilities and entrepreneurial mentality.
  • Proven success in executing marketing budgets effectively.
  • Proven track record in organic social, earned media, and influencer partnership initiatives.
  • Regional marketing experience in Thailand.
  • Native Thai speaker with excellent proficiency in English.

What role offers:
  • Opportunity to shape the future of tech culture in Thailand.
  • A chance to work in a fast-paced, underdog environment.
  • The ability to build something iconic from the ground up.
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Nothing

Nothing is a London-based technology company focused on creating an alternative ecosystem of consumer tech products designed for young, creative individuals. The company emphasizes innovative design, user interface, and sustainability, developing products in collaboration with its community. Nothing has released several audio products, smartphones and smart wearables under the Nothing and CMF by Nothing brands, achieving significant sales and revenue. The company's mission is to bring excitement back to the tech industry through thoughtfully designed and engaging products.

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