Job Description
Halcyon, a company specializing in adaptive security platforms, is seeking a Senior Director of Product Marketing. This role involves owning the go-to-market strategy for Halcyon's anti-ransomware platform and solutions. The Senior Director will craft compelling narratives that differentiate the company in a rapidly evolving market. This leader will drive positioning, messaging, competitive intelligence, analyst relations, and sales enablement to accelerate pipeline and revenue growth. Role Responsibilities:
- Owning and evolving the product marketing strategy.
- Leading and growing a team of product marketers.
- Defining clear, differentiated messaging and positioning.
- Leading cross-functional GTM planning and execution.
- Building and delivering sales and partner enablement tools.
- Conducting ongoing competitive and market research.
- Serving as a spokesperson and trusted expert.
Requirements:
- 12+ years of experience in B2B product marketing, with at least 5+ years in cybersecurity.
- Deep understanding of the cybersecurity buyer journey, security operations, and threat landscape.
- Proven success launching and positioning complex technical products in a competitive market.
- Strong team leadership experience.
- Excellent written and verbal communication skills.
- Proficiency in tools such as Salesforce, HubSpot/Marketo, Crayon/Klue, and sales enablement platforms.
- Bachelor’s degree in Marketing, Business, or related field; MBA or technical background a plus.
Halcyon offers:
- Comprehensive healthcare with premiums paid in full.
- 401k plan with employer contribution.
- Disability coverage and life insurance.
- Flexible PTO policy.
- Parental leave.
- Generous equity offering.