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Job Description
Smartly is seeking a Senior Product Marketing Manager to spearhead the go-to-market strategy for its AI and Intelligence suite. This role involves shaping how Smartly leverages Gen AI for marketers. The ideal candidate will be adept at strategic thinking and hands-on execution.Smartly is an AI-powered advertising technology company transforming ad experiences for brands and their consumers. Smartly integrates media, creative, and intelligence to deliver business outcomes for brands and advertisers.In this role, the Senior Product Marketing Manager will:
  • Own go-to-market strategy for Smartly’s Intelligence suite.
  • Translate AI and measurement features into clear value for customers.
  • Create customer-facing and sales enablement materials.
  • Lead competitive research and define differentiated positioning.
  • Gather feedback to inform roadmap and refine messaging.
  • Collaborate with customer marketing and success teams to drive adoption.
  • Track product adoption and define success metrics.
  • Contribute to campaign planning with outbound marketing.
Requirements for this role include:
  • 5-10 years in Product Marketing, preferably in SaaS, MarTech, or AdTech, with direct experience in AI and marketing intelligence products.
  • Ability to distill technical concepts into customer-centric narratives.
  • Strong storytelling skills with experience building messaging frameworks.
  • Track record in driving adoption of new products and collaborating cross-functionally.
  • Experience with competitive intelligence, market research, and synthesizing customer feedback.
  • Analytical thinker with the ability to connect data to product decisions and GTM plans.
  • Excellent written and verbal communication skills.
  • Comfort working in a fast-paced, global environment.
Smartly offers:
  • Five weeks paid time off (PTO).
  • 11 company paid holidays.
  • Unlimited sick days.
  • Generous healthcare packages & mental health benefits.
  • Monthly wellness benefit and learning reimbursement opportunities.
  • 401K plus matching & equity grants.
  • Volunteer time off days & company donation matching opportunities.
  • Choice of computer (MAC or PC).
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Smartly

Smartly is an AI-powered advertising technology company transforming ad experiences for brands. Its platform integrates media, creative, and intelligence capabilities, managing significant ad spend across major platforms like Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Smartly delivers tangible business outcomes through its end-to-end technology and customer service. Operating globally with a diverse team, Smartly fosters an inclusive environment. Smartly is recognized as a Leader in Creative Advertising Technologies.

All Jobs at Smartly (51)