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Job Description
Legend Biotech is seeking a Regional Key Customer Marketing (Central) Associate Director. This role is responsible for leading the development, planning, and execution of thought leader engagement strategy, plans and tactics for the West Region, ensuring alignment with the brand strategy. This position is a field-based marketing role (non-sales focused), working closely with national and regional thought leaders as well as key customers.
The role involves:
- Identifying, profiling, cultivating, and maintaining long-term relationships with national and regional thought leaders and key customers.
- Planning and executing thought leader, key customer engagements, and executive encounters.
- Translating thought leader and key customer engagements into commercial insights.
- Executing and leading specific KCM initiatives to support the brand strategy.
- Collaborating with the field commercial team on thought leader insights.
- Collaborating with the Carvykti alliance partner, Johnson & Johnson, as needed.
- Identifying opportunities for peer-to-peer initiatives and partner with J&J on speaker’s bureau and programs.
- Partnering with Insights & Analytics team to better understand regional variations in treatment patterns/approaches.
- Providing insight reports to commercial leadership on various topics as requested.
- Assisting in the execution of commercial contracts when requested.
Requirements:
- Minimum of a bachelor’s degree in a related field required; MD, PharmD, PhD or other related graduate degree preferred.
- 10 years of pharmaceutical or biologics industry experience in sales, marketing, key account management, or medical engaging with thought leaders or influential HCPs required.
- 4 years of relevant Multiple Myeloma, Cell Therapy, or Oncology experience required.
- Prior KCM-related experience is preferred.
- Able to build and maintain long-lasting customer relationships.
- Able to work cross-functionally with internal and external stakeholders to innovate, collaborate, and deliver results.
- Valid driver's license.
- Ability to travel 75 – 85%.
- Must work within label, and regulatory and legal compliance guidelines.
- Required to exercise sound judgment and discretion, independently assess and resolve complex situations and shift priorities as the need arises.
- Possess excellent oral and written communication skills.
- Able to coordinate multiple projects with overlapping deadlines and complete tasks autonomously.
- Challenges the status quo, looks for/adopts best practices, embraces change.
- Must demonstrate flexibility, while maintaining a sense of urgency.
