Integrated Campaigns Manager

Job Description

Retool is seeking an Integrated Campaigns Manager to enhance their integrated campaign strategy. The ideal candidate will be responsible for the end-to-end execution of key campaigns, working with various teams to drive pipeline impact. This role requires a creative and results-driven individual who can define campaign goals, develop multi-channel plans, and report on performance to leadership.Retool is a company focused on building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools.What this role involves:

• Owning the strategy and execution of integrated campaigns.
• Partnering with Product Marketing, Content, Brand, and RevOps.
• Driving campaign execution end-to-end.
• Collaborating with Sales and BDR teams.
• Leveraging a modern marketing stack to launch, track, and optimize campaigns.
• Analyzing and reporting on campaign impact.

Requirements:

• 5+ years of B2B demand generation experience.
• Proven track record of running integrated campaigns.
• Experience collaborating with growth teams on A/B testing.
• Familiarity with CRM and marketing automation tools.
• Strong communication, presentation, and project management skills.
• Experience with Account-Based Marketing (ABM) strategies and tools.

What Retool offers:

• Generous benefits to all employees.
• Hybrid work location.