Job Description
Localyze is seeking a highly motivated Sr. Content Marketing Manager to join their global team. This role sits within the Growth organization and is responsible for establishing Localyze as a thought leader, building strategic content programs to engage HR and Global Mobility stakeholders. The Senior Content Marketing Manager will oversee the thought leadership and storytelling of Localyze and content development. They will also work closely with the Localyze Founders to raise their individual brand profiles on platforms like LinkedIn and provide strategic input for all external speaking & messaging.
Role involves: - Ensuring Localyze’s unique vision and product are continuously elevated.
- Owning and building thought leadership, research, editorial and content program.
- Building and implementing a longer term content and thought leadership plan.
- Curating and managing a robust thought leadership program via events and online webinars.
- Establishing & Building key external facing relationships with current and future customers, industry leaders, media and influencers.
- Collaborating closely with revenue, product, leadership and growth teams.
- Establishing key reporting metrics on content performance, engagement and site traffic.
- Staying on top of trends, key messages and influencers in the market.
Requirements: - 6+ years experience in B2B Brand management or content marketing.
- Experience in building compelling messaging, storylines for externally facing audiences.
- Strong communicator with excellent writing & verbal skills.
- Passionate about creating unique, stand out messaging, storylines and editorial thought leadership.
- Ability to manage competing priorities, effectively prioritize and project manage.
- Experience building relationships with external stakeholders, media, influencers, research partners, and industry bodies.
- Deep understanding of how thought leadership & content KPIs contribute to business objectives.
- Entrepreneurial, curious and scrappy mentality with the ability to get stuff done.
- Experience partnering with global teams working with leadership, marketing, revenue, product and design teams.
- Previous experience in the global mobility, immigration, and/or HR Tech, B2B SaaS space a plus.
- Adaptable, positive attitude, good sense of humor a plus.
Localyze offers: - Remote work within Germany, Portugal, Spain, or the UK.
- Annual LocaBoost allowance for workspace setup.
- Equity plan.
- Annual learning & development budget.
- Monthly wellness stipend.
- Access to OpenUp for coaching sessions and resources.
- 28 days of paid time off, plus local public holidays.
- Parental leave.
- Two team meetups per year and an annual international company-wide retreat.