Business Development Representative

Job Description

Later, a leader in social media and influencer marketing, is seeking a Business Development Representative to join their team. This role is based in Boston, MA, and reports to the Director of Business Development.

The Business Development Representative will be responsible for generating new business opportunities through outreach to potential customers and clients. They will work closely with the Go-To-Market team to qualify leads, nurture relationships with prospects, and contribute to pipeline generation.

What this role involves:

• Identifying potential customers and generating interest in Later Influence through outreach.
• Creating and managing a pipeline of leads and opportunities through outbound campaigns.
• Qualifying leads by conducting initial calls and scheduling discovery meetings.
• Building and maintaining relationships with prospects through ongoing communication.
• Collaborating with the GTM team to ensure a smooth handoff of qualified leads.
• Keeping accurate records of all prospect interactions in the company's CRM system.

Requirements:

• Experience as the first point of contact for prospective customers.
• Experience nurturing and prospecting marketing qualified leads.
• Experience leveraging different outreach channels.
• Excellent communication, writing, and organizational skills.
• Excellent ability to empathize with and identify the needs of prospects.
• Able to withstand or overcome frequent rejection.
• Tech-savvy and enjoy learning about cutting-edge products.
• Able to quickly build trust and rapport with strangers.
• High energy and positive attitude.
• Drive to be a "hunter" and stay persistent.
• An analytical, data-driven, and creative approach to problem-solving.
• Interested in start-up or entrepreneurship experience.
• Able to learn quickly and adapt.
• High degree of integrity, empathy, and focus on “doing the right thing”.
• Located in or around Boston, MA.

What Later offers:

• Opportunity to work for a leading company in the social media and influencer marketing space.
• Chance to collaborate with a talented and passionate team.
• A supportive and inclusive work environment.