Strategic Initiatives, Senior Analyst

Job Description

Twilio is seeking a Senior Analyst to join its Go-to-Market (GTM) Strategic Initiatives team. This role provides strategic, operational, and analytical support to the Chief Revenue Officer and GTM leadership. The Senior Analyst will help plan and manage critical GTM initiatives, cross-functional projects, and sales plays and programs from end to end.

The ideal candidate will marry analytical thinking with sound program and stakeholder management to deliver results. They will support the design, execution, and optimization of sales plays and strategic programs, combining analytical rigor with program management expertise to drive sales effectiveness and revenue growth. The Senior Analyst will work cross-functionally with Sales, Marketing, and Product teams to develop scalable growth plays and initiatives that support GTM objectives.

Responsibilities:

• Design, implement, and optimize scalable sales plays aligned with business goals.
• Manage the lifecycle of sales programs from strategy to execution and iteration.
• Use data to evaluate program impact and provide actionable insights.
• Partner with Sales, Marketing, Enablement, Product, and Operations teams.
• Establish KPIs and monitor performance against targets.
• Collaborate on content, training, and resources for sales teams.
• Iterate on sales plays based on feedback and market trends.

Requirements:

• Bachelor's degree in Business, Marketing, Analytics, or a related field.
• 3-5 years of experience in program management, sales operations, or GTM strategy in a B2B environment.
• Proven success in designing and executing high-impact initiatives and programs.
• Excellent communication and stakeholder management skills.
• Metrics-driven with the ability to leverage data insights.
• Familiarity with Salesforce, sales engagement platforms, and project management tools.

What Twilio Offers:

• Competitive pay
• Generous time off
• Healthcare
• Retirement savings program