Job Description
Launch Potato is seeking a Senior Manager, Paid Media to drive growth and profitability through Google Ads campaigns. The Senior Manager will be responsible for the strategy, execution, and optimization of Google Ads campaigns across multiple channels and verticals. This role involves taking ownership of campaign performance, sourcing and managing creative assets, and collaborating with cross-functional teams.Role involves:
- Planning, launching, and optimizing new campaigns.
- Monitoring campaign health and performing routine optimizations.
- Documenting tests and campaign changes.
- Collaborating with business leads and account managers.
- Utilizing competitive research tools.
Requirements:
- 4+ years of hands-on experience managing Google Ads campaigns.
- Proven ability to manage large-scale budgets.
- Strong analytical skills with experience using Looker, Tableau, or Excel.
- Ability to write compelling ad copy.
- Exceptional collaboration and communication skills.
Role offers:
- Opportunity to make an impact in a profitable, high-growth company.
- A diverse, inclusive team and culture.