Senior Paid Media Manager, Google

Job Description

Launch Potato is seeking a Senior Paid Media Manager to drive growth and profitability through Google Ads campaigns. The ideal candidate will have extensive experience in planning, managing, and optimizing Google Ads across various channels. This role involves taking ownership of campaign performance, sourcing creative assets, and collaborating with cross-functional teams.Responsibilities:

• Lead the strategy, execution, and optimization of Google Ads campaigns.
• Manage large-scale budgets and meet ROAS and revenue KPIs.
• Source and manage creative assets for campaigns.
• Monitor campaign health and perform routine optimizations.
• Collaborate with business leads, account managers, and the yield team.

Requirements:

• 4+ years of hands-on experience managing Google Ads campaigns.
• Proven ability to manage large-scale budgets.
• Strong analytical skills with experience using Looker, Tableau, or equivalent.
• Ability to write compelling ad copy.
• Exceptional collaboration and communication skills.

Benefits:

• Profit-sharing bonus
• Competitive benefits