Senior Performance Marketing Manager, Google

Job Description

Launch Potato is seeking a Senior Performance Marketing Manager to drive growth and profitability through Google Ads campaigns. The ideal candidate will have a strong background in managing large-scale budgets and optimizing campaigns across multiple channels. This role is based in Sao Paulo, Brazil, and offers the flexibility of remote work.About Launch Potato:Launch Potato is a digital media company that connects advertisers to customers. With a diverse and energetic culture, Launch Potato fosters a high-performing, entrepreneurial team.Role Involves:

• Leading the strategy, execution, and optimization of Google Ads campaigns.
• Managing creative assets and maintaining an organized asset library.
• Monitoring campaign health and performing routine optimizations.
• Collaborating with business leads, account managers, and the yield team.
• Utilizing competitive research to identify areas for new growth.

Requirements:

• 4+ years of hands-on experience managing and optimizing Google Ads campaigns.
• Proven ability to manage large-scale budgets and meet ROAS and revenue KPIs.
• Strong analytical skills with experience using Looker, Tableau, or equivalent, plus Excel.
• Ability to write compelling ad copy and partner on creative asset development.
• Exceptional collaboration and communication skills.

Role Offers:

• Opportunity to make an impact in a profitable, high-growth company.
• A diverse, inclusive team and culture.
• Remote work opportunity.