Job Description
Launch Potato is seeking a Senior Performance Marketing Manager to lead the strategy, execution, and optimization of Google Ads campaigns. The ideal candidate will drive growth and profitability across multiple channels and verticals. This role requires a deep understanding of the Google Ads ecosystem and the ability to work independently.Role involves:
- Planning, launching, and optimizing Google Ads campaigns.
- Managing large-scale budgets and meeting ROAS and revenue KPIs.
- Sourcing and managing creative assets.
- Monitoring campaign health and performing routine optimizations.
- Collaborating with business leads, account managers, and the yield team.
Requirements:
- 4+ years of hands-on experience managing Google Ads campaigns.
- Proven ability to manage large-scale budgets.
- Strong analytical skills with experience using Looker, Tableau, or equivalent.
- Ability to write compelling ad copy.
- Exceptional collaboration and communication skills.
Launch Potato offers:
- A base salary.
- Profit-sharing bonus.
- Competitive benefits.