Junior Influencer Marketing Manager

Job Description

OLIVER, a part of The Brandtech Group, is seeking a Junior Influencer Marketing Manager to lead the development and execution of influencer marketing strategies and campaigns. The ideal candidate will increase brand awareness for Beauty lead brands/campaigns. This role is located in Mumbai, India.

The Junior Influencer Marketing Manager will be responsible for:

• Developing and executing influencer marketing strategies and creative campaigns.
• Identifying and building relationships with prominent influencers and thought leaders.
• Developing content ideas and write and curate content.
• Planning shoots and coordinating with agencies.
• Overseeing the development and implementation of all influencer campaigns from ideation to execution.
• Setting up and tracking Key Performance Indicators (KPIs) to measure the campaign’s success.
• Researching market data and trends to establish best practices related to influencer campaigns.

The ideal candidate will have:

• A degree in Marketing, Communications or any similar field.
• Prior experience in leading influencer marketing campaigns.
• Prior experience in Beauty brands.
• Proficiency in analytics tools (Google Analytics, HubSpot, or TapInfluence).
• In-depth knowledge of social media marketing industry.
• Excellent communication and relationship-building skills.

OLIVER offers:

• An inclusive working environment.
• Opportunities to work with cutting-edge AI technology.