Job Description
CASETiFY is seeking a Senior Marketing Associate to contribute to the company's marketing efforts in Taipei, Taiwan. This role involves initiating and executing marketing activations across various channels, aligning with the brand's objectives. The Senior Marketing Associate will be responsible for tracking campaign performance, managing projects, and supporting influencer gifting initiatives. They will also report on results, suggest improvements, and contribute to growth strategies.Role involves:
- Supporting the Marketing Manager in marketing-related tasks.
- Planning and executing store visual merchandising and offline activations.
- Collaborating with the Greater China team, global teams, and local stakeholders.
- Managing external agencies.
- Preparing monthly sales reports and post-reviews.
- Handling ad-hoc reports and assigned projects.
Requirements:
- Bachelor’s degree in Business, Marketing, Communication, or equivalent.
- Minimum 5 years of relevant marketing experience from an MNC.
- FMCG experience is a must; e-commerce background is a strong plus.
- Proven track record in brand marketing with a commercial mindset and analytical skills.
- Experience in performance-driven campaigns and data analysis.
- Self-driven and adaptable with strong critical thinking skills.
- Regional APAC exposure is an advantage.
- Passion for technology, fashion, and lifestyle brands.
- Great problem-solving and interpersonal skills.
- Fluent in English & Chinese.
Role offers:
- Opportunity to work in a fast-paced environment.
- Chance to be part of a growing team.